Marketing and PR Assistant

Location: Staffordshire

Salary: £18,000 - £21,000k p.a.

Working alongside the senior Marketing team to develop and implement a marketing strategy for each brand that meets the current brand objectives. Ensuring brand guidelines are met for all marketing communications and activity.

Key responsibilities:

  • Developing Marketing & PR plans and campaigns for all brands with the help and guidance of the Marketing Manager.
  • Project managing events from trade shows to product launches.
  • Working alongside the Digital team to create and develop digital content for all relevant social channels to meet engagement and reach targets.
  • Coordinating all Marketing and PR activity for each brand.
  • Handling all day to day Marketing and trade PR enquiries and working alongside PR Agency to implement consumer PR activities.
  • Successfully managing multiple projects and brands and meeting all deadlines.
  • Writing copy for marketing materials including leaflets, direct mail, newsletters, etc.
  • Proof reading written material and approving design work and marketing materials before the final approval stage.
  • Building and maintaining strong relationships with key trade and consumer media.
  • Gaining valuable trade and consumer press coverage for all brands through PR by writing and sending creative press releases to organising press launches.
  • Maintaining an up to date and thorough knowledge of our market and our competitors.

Key Skills:

  • Thorough understanding of the whole marketing mix

  • Computer skills – Word, Excel, PowerPoint

  • Adobe suite would be preferable

  • Excellent social and oral / written communication skills

  • Proof reading and approving written and design work

  • Excellent planning, organisational and time management skills

  • Ability to meet all deadlines and prioritise own work and marketing projects